About us

Our dream has always been the same - to bring authentic Korean culture and all its aspects here to the Nordics and create an environment where everyone has unrestricted access to explore them.

Korean cosmetics have always been a great passion of ours, and it’s wonderful to see that today they are closer to you than ever. We look forward to every Korea-filled day with you!

Elisa

CEO - Yeppo & Soonsoo

History

The story of Yeppo & Soonsoon began in 2013 when we opened our first K-beauty store, inspired by Korean culture and a passion for beautiful skin.

From the start, Yeppo was meant to be a place where our customers can experience genuine South Korean atmosphere.

In our stores, Korean music plays, the air is filled with authentic scents, and on our shelves (as well as in our online store) you will always find the latest, trendiest, and best K-beauty products.

Through our Yeppo & Soonsoo brand, we operate both in our online store and physical stores across Finland, as well as in several cities in Sweden. Our central warehouse is located in Vantaa, enabling fast and efficient deliveries to our customers.

Values

Our company's philosophy is based on

accessibility
transparency and
reliability

values. We adhere to these principles in all our daily operations.

For our customers, our values are reflected in a wide selection, transparency in import processes (we import most of our brands directly from South Korea ourselves), and competitive prices.

Additionally, in line with our values, we always offer our customers the trendiest Korean brands, both in our stores and in our online shop.

In 2023, we also received the Finnish online shop certificate.

Mission

Our company's mission is to promote Korean beauty innovations and lifestyle in Europe, while supporting the adaptation of the brands we represent to the needs of local customer bases.

Brands

In our assortment, you will always find the best and most trending Korean beauty brands.

Our customers can trust that they will continue to find their favourite and best-selling brands with us, such as BBIA, Medicube, Anua, SKIN1004, ETUDE, Unleashia and Ma:nyo.

In addition, we continuously expand our selection with new and trending brands, many of which you can discover first in Europe at Yeppo, including viral brands such as Dr. Reju-All, espoir, fwee and Elizavecca.

All our brands

info@yeppo.fi